Introduction
Scooter Braun’s wife was Yael Cohen, a South African-born Canadian health activist and founder of the nonprofit F**k Cancer, though the two are now divorced. Scooter Braun is a prominent talent manager and entertainment executive best known for discovering Justin Bieber and for his high-profile business dealings in the music industry, including the controversial acquisition of Taylor Swift’s early masters. Many people search “Scooter Braun wife” expecting a current spouse, but Braun and Cohen ended their seven-year marriage in 2021, with the divorce finalized the following year. This article covers everything about Yael Cohen — her background, career, relationship with Braun, their marriage, their three children, and what she’s doing today.
Who Is Yael Cohen?
Yael Cohen was born on November 4, 1986, in South Africa, to a Jewish family. In 1994, when she was still a child, her family relocated to Canada, where she grew up and spent most of her formative years. She later attended the University of British Columbia, where she pursued her education before launching into activism and entrepreneurship.
Cohen’s early exposure to the effects of cancer within her own family shaped much of her future career path. Rather than following a conventional career route, she became known for her outspoken, unapologetic style of advocacy, which set her apart in the world of health nonprofits. Her Canadian upbringing combined with her South African roots gave her a distinctive international background that later became part of her public persona as an activist and founder.
Cohen has been active in public life since around 2009, when she began building the organization that would define her career. Her early life, straddling two countries and cultures, laid the groundwork for the bold communication style she later became known for in her nonprofit work.
Yael Cohen’s Career & Professional Life
Yael Cohen is best known as the founder of F**k Cancer, a nonprofit organization dedicated to early cancer detection, prevention, and awareness. She launched the organization with a deliberately provocative name to grab attention and get people — especially younger audiences — talking openly about a disease that’s often treated as taboo. The nonprofit focuses on education around early detection and encourages people to check their bodies regularly and take preventative health screenings seriously.
Under her leadership, F**k Cancer grew into a recognized advocacy platform, earning coverage in major outlets and recognition for its unconventional but effective approach to public health messaging. Cohen has continued to run and champion the organization for over a decade, making her one of the more prominent younger voices in cancer-prevention advocacy in North America.
Beyond her nonprofit work, Cohen has also been involved in political fundraising, notably co-hosting a fundraiser with Braun for Kamala Harris during the 2020 Democratic primaries. Her public net worth has not been officially disclosed, though her divorce settlement — reported at around $20 million, along with keeping the couple’s Brentwood mansion — gives some insight into her financial standing following the split.
How Did Scooter Braun and Yael Cohen Meet?
Scooter Braun and Yael Cohen met and began dating around 2013, quickly forming a serious relationship. Their courtship moved relatively fast by celebrity standards, and within about a year of dating, the couple decided to get engaged.
Their relationship played out partly in the public eye, given Braun’s high profile in the entertainment industry, but the couple generally kept the details of their courtship relatively private compared to other celebrity relationships. What was clear from early on was Cohen’s strong, independent identity — she wasn’t simply “the manager’s girlfriend,” but an entrepreneur and activist in her own right, which became a defining feature of their partnership.
By 2014, the pair were ready to make things official, and their engagement led directly into wedding planning. Their relationship timeline — meeting, dating, and marrying within roughly a year and a half — reflected the fast-moving, decisive nature both partners were known for in their respective careers.
Marriage & Wedding Details
Scooter Braun and Yael Cohen got married on July 6, 2014. The wedding ceremony took place in Canada, held at the home of Cohen’s parents — a fitting, intimate setting given her Canadian upbringing. The couple celebrated their union surrounded by family, opting for a more personal setting rather than a large, flashy celebrity wedding.
The marriage lasted seven years, and the couple publicly celebrated their anniversaries on social media in the years that followed, including their final one in July 2021, just before news of their split broke. Braun and Cohen’s wedding is often remembered as a relatively private, family-centered affair, contrasting with the high-profile nature of Braun’s career in the entertainment industry.
Children & Family Life
Scooter Braun and Yael Cohen have three children together: sons Jagger, Levi, and Hart. The couple welcomed all three children during their marriage, and despite their divorce, both Braun and Cohen have emphasized co-parenting with mutual respect.
Following their split, the two were awarded joint legal and physical custody of their children as part of their divorce settlement, and Braun agreed to pay child support. Cohen has spoken publicly about keeping their sons’ lives as normal and grounded as possible, noting in interviews that the children are still young enough that they don’t fully grasp what their parents do professionally — something she says she hopes to preserve for as long as possible.
Both parents have been described as prioritizing a stable, low-conflict environment for their sons, navigating their new co-parenting dynamic “with love, grace and respect,” as Cohen put it in an interview following the divorce.
Yael Cohen on Social Media
Yael Cohen maintains a public presence on social media, largely centered around her advocacy work with F**k Cancer as well as glimpses into her personal life and parenting. She has historically used her platforms to promote cancer awareness campaigns, share updates about her nonprofit’s initiatives, and occasionally reflect on her post-divorce life and new relationships.
Her online presence reflects her identity as an activist first, rather than someone defined solely by her past marriage to Braun — a distinction she has actively cultivated in interviews and public appearances since the divorce.
Quick Facts
| Detail | Info |
|---|---|
| Full Name | Yael Cohen |
| Date of Birth | November 4, 1986 |
| Nationality | South African-born Canadian |
| Profession | Health Activist, Founder of F**k Cancer |
| Married to | Scooter Braun (divorced) |
| Marriage Year | 2014 (divorced 2021; finalized 2022) |
| Children | 3 (Jagger, Levi, Hart) |
| Net Worth | Not publicly confirmed |
Frequently Asked Questions
Q: What is Scooter Braun’s wife’s name?
A: Scooter Braun’s ex-wife is Yael Cohen, a South African-born Canadian health activist. The two divorced in 2021, with the divorce finalized in 2022.
Q: How old is Yael Cohen?
A: Yael Cohen was born on November 4, 1986, making her in her late 30s as of 2026.
Q: What does Yael Cohen do for a living?
A: Yael Cohen is the founder of F**k Cancer, a nonprofit organization focused on cancer prevention and early detection awareness.
Q: When did Scooter Braun and Yael Cohen get married?
A: They married on July 6, 2014, in a ceremony held in Canada at her parents’ home, and were together for seven years before separating.
Q: How many kids do Scooter Braun and Yael Cohen have?
A: Scooter Braun and Yael Cohen have three sons together: Jagger, Levi, and Hart, born during their marriage.
Conclusion
Yael Cohen remains one of the most searched names tied to the keyword “Scooter Braun wife,” even though the two are no longer married. As the founder of F**k Cancer, she’s built an identity well beyond her marriage — one rooted in activism, advocacy, and raising her three sons. While her seven-year marriage to Scooter Braun ended in divorce, both have spoken about maintaining a respectful co-parenting relationship. Their story is a reminder that public breakups don’t have to be defined by conflict, and Cohen’s continued advocacy work shows she was always more than just “Scooter Braun’s wife.”
